Mounted on the traffic-police HQ at Sadovaya-Samotechnaya, this digital facade faces the Garden Ring just north of Tsvetnoy Boulevard. Unobstructed views of 400 m and five traffic lanes deliver steady impressions to motorists, bus riders and pedestrians. The screen’s interactive LED tech handles dynamic video, animation and gamified creative, offering brands a standout canvas in one of Moscow’s liveliest retail and nightlife districts.